EdiSignalTue · 7:14 AM
First-time givers under-30 are tracking −24% against the same window last year. Visitor → regular conversion is still healthy (+6pp), so people are showing up — they're just not crossing into giving.
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The Console · Coming Soon
From insight to outcome. Tracked.
Most insight never becomes outcome. The Console is where your strategic work lives between meetings — owned, measured, and watched continuously by Edi so nothing drifts in silence.
Newcomer Retention
ActiveFrom first-time guest to fourth visit and into a group — tracking the connection funnel across campuses.
Dashboard Timeline Alerts
Visitor → Regular · 90 days
42%target · 50% +6 pp
63%49%42%
First-time guests
124
Returned 2nd
78
Attended 4+
61
Joined a group
52
First-time guests · 8 weeks
By campus
Downtown48
South32
Eastside26
Online18
Initiatives · the unit of execution
Every strategic bet, a tracked Initiative.
An Initiative is bounded work with an owner, a target, and an update cadence. It's how the things you decide in the room become things Edi watches between meetings.
Live metrics, against a target.
Every Initiative carries a Dashboard generated by Edi. The metrics that define success, watched continuously against the target. No SQL, no chart configuration — you describe what you're working on, and the dashboard takes shape in conversation.
The story behind the numbers.
Alongside the Dashboard, a Timeline collects Updates from your team, Signals Edi posts when it notices a shift, and the Comments threading underneath. Reactions teach Edi which signals matter. Institutional memory that compounds, not loose Slack messages and inboxes.
Tell Edi what to watch for.
Each Initiative can have its own Alerts — event-style rules Edi monitors continuously. Configured in plain language. When something fires, you get a notification with the context that triggered it, and a record on the Timeline.
Initiatives ›Newcomer RetentionActive
DashboardTimelineAlerts
Visitor → Regular · 90 days
42%target · 50%+6 pp
updated 6:42 AM
First-time guests124
Returned 2nd time78
Attended 4+ in 60d61
Joined a group52
Live metrics, against a target.
Every Initiative carries a Dashboard generated by Edi. The metrics that define success, watched continuously against the target. No SQL, no chart configuration — you describe what you're working on, and the dashboard takes shape in conversation.
Initiatives ›Newcomer RetentionActive
DashboardTimelineAlerts
Visitor → Regular · 90 days
42%target · 50%+6 pp
updated 6:42 AM
First-time guests124
Returned 2nd time78
Attended 4+ in 60d61
Joined a group52
The story behind the numbers.
Alongside the Dashboard, a Timeline collects Updates from your team, Signals Edi posts when it notices a shift, and the Comments threading underneath. Reactions teach Edi which signals matter. Institutional memory that compounds, not loose Slack messages and inboxes.
Initiatives ›Newcomer RetentionActive
DashboardTimelineAlerts
EdiSignal2h
Visitor→regular conversion is up 6pp this quarter. Most of the lift is in the under-30 cohort.
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JoelComment1h
Connector groups are doing the work. Want to formalize that path.
SarahUpdateYesterday
Launching the 4-week newcomer track. First cohort starts Sun. 23 signups so far.
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EdiSignal3d
12 first-time guests last weekend — highest single Sunday since Easter.
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Tell Edi what to watch for.
Each Initiative can have its own Alerts — event-style rules Edi monitors continuously. Configured in plain language. When something fires, you get a notification with the context that triggered it, and a record on the Timeline.
Initiatives ›Newcomer RetentionActive
DashboardTimelineAlerts
Alert rules · scoped to this Initiative
+ New ruleNew first-time guest checks in
124 fired · last yesterday
Visitor returns for 2nd Sunday
78 fired · last 2 days ago
Newcomer joins a group
52 fired · last 3 days ago
Newcomer attends 4+ in 60 days
draft · waiting for confirmation
Edi:“Alert me when attendance drops” sounds like a trend — I'll watch it as a Signal instead.
Edi and your team · side by side
Edi says what changed. Your team says why.
Edi watches your Initiatives continuously and surfaces what it sees as Signals. Your team posts Updates with the ministry context. Comments and reactions thread underneath — institutional memory the next staff member won't have to rebuild.
SKSarah K.UpdateMon · 4:30 PM
4-week Newcomer Track launching this Sunday. 23 signupsso far — more than the spring cohort had at the same point. Joel is leading; we'll review against the Initiative target after the second weekend.
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EdiSignalSun · 8:02 PM
12 first-time guests this weekend — the highest single Sunday since Easter. 7 of the 12 were under-30 and came in through the connector groups.
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The Console isn't a dashboard tool. It's where Edi and the people you lead alongside finally work in the same place — and the work they do together stays.
And the things you always watch
Vitals is your instrument panel.
A small curated set of always-on metrics for your role. Continuously watched. Configurable in plain language. The dashboard you check when you want to know where the church stands — not the project list.
An executive pastor watches church-wide health. A campus pastor watches their campus. A kids director watches their ministry. Same primitive, scoped to who's looking.
Avg weekend attendance
2,418+6%
First-time guests · this month
124+18%
Generosity to budget
78%on pace
Recurring givers
412+8
Lapsed > 90 days
23−4
Group health index
0.82stable
Weekly DigestMon · Nov 9
For Sarah · Executive Pastor
Last week, in summary.
The weekend
2,418 across all services. +6% vs. last week · 14-wk high in young adults.
12 first-time guests — highest single Sunday since Easter. 7 came in through the connector groups.
$48k in giving. Year-end campaign at 72% of $1.2M target with 6 weeks left.
Needs your attention
Newcomer Retention · first-time givers under-30 down 24% vs. last year. Worth raising with Joel.
Leadership Pipeline · drift on milestone 2 — last update was 18 days ago. Cadence overdue.
3 group leaders haven't been around in 30 days. Ben, Maya, Pastor Joel.
Items needing your input: 2 Signals without context. Open in Console →
The Weekly Digest
A weekly recap you don't have to build.
Every Monday, Edi drops a digest that recaps last week — the weekend services, what moved on your Initiatives, and what needs your attention before staff meeting.
Strategic narrative — not raw numbers. Good enough that your board update is mostly already written.
By design
Most days, you won't need to log in. That's the point.
When an Alert fires on one of your Initiatives, Edi texts you. You don't have to be at your desk to know that four new families checked in this Sunday for the first time — you read it on the way to school pickup, ask Edi to start follow-ups, and you're done before you've opened the Console.
The Console is where the work lives between those moments. Most leaders open it a few times a week, not a few times a day.
Sunday, November 9
9:41
Edinow
4 new families this morning
Four families checked their kids in for the first time today. Want me to draft a welcome from you?
Common questions
Common questions about the Console.
No. The Console tracks the strategic Initiatives where data and follow-through matter — bounded efforts with metrics and a target outcome. Lighter day-to-day task management (Asana, ClickUp, Notion, whatever your team uses) stays where it is. The Console sits on top of the work, not in the middle of it.
Access is configured per role per church. The senior pastor sees the big picture. The finance director sees giving detail. The campus pastor sees their campus. Ministry leaders see their ministry. Configurable during onboarding and adjustable any time — and the same controls govern what Edi can answer in every other surface too.
No. Most leaders use the Console a few times a week, with Edi delivering the daily essentials through the channels their team already uses. The Console is for the deeper work that needs space — configuring what gets watched, reviewing a quarter, drilling into an Initiative.
Yes. The Vitals you watch, the Initiatives you track, the Alerts you configure are all yours. Edi adapts to your team's priorities and your church's specific operating rhythms. Configuration happens in conversation — you describe what you want to track, Edi sets it up.
Built for it from the ground up. Campus pastors see their campus. Senior leadership sees the whole. Vitals and Initiatives can be filtered by campus, by ministry, or rolled up across the church.
Let's talk
See the Console in action.
We'll set up a sample Initiative against your actual operating rhythms, show you how the weekly Brief comes together, and answer any questions.